Categories: General
Date: Dec 21, 2007
Title: DogStar and The Natural History Museum
Dogstar designs the Natural History Museum 07/08 Annual Review for the second consecutive year.
The Annual Review is a fundamental piece of work that helps position the Museum as a voice of authority on the natural world by illustrating the breadth and scale of its scientific and public work. DogStar’s tender centred around the concept of the power of the green agenda.
The challenge for DogStar will be to highlight what the Museum does to defend the natural world through the design. The concept is a complete departure from last year’s design, utilising the ‘less is more’ train of thought. So reducing both the amount of text and the pagination, but increasing the impact of the publication.